When you use TopFunnel, our application pulls specific information from the candidate's profile (name, company, employment history and duration, role type, keywords). The candidate’s name will populate as well as their current company. For the sentence variable, we generate a custom sentence unique to their profile.

For example, if a user saves a mobile engineer from Mainstreet who used to work at Acme, the sentence will be something like, "I see you've been with Mainstreet for x years and wanted to hear how things are going. I'd also like to hear about the iOS work you did at Acme." You can just drop {Sentence} in anywhere you would like in your messaging.

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